Amethyst is a natural tranquilliser, it relieves stress and strain, soothes irritability, balances mood swings, dispels anger, rage, fear and anxiety. Alleviates sadness and grief, and dissolves negativity. It strengthens the imagination and intuition and refines the thinking processes. It helps in the assimilation of new ideas, putting thought into action, and brings projects to fruition. Amethyst is also well-known as a talisman of focus and success.